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Fudge Professional Clean Blonde Damage Rewind Purple Toning Shampoo. Instantly erases yellow tones & damage from blonde hair, with Opti-PLEX technology for 95% stronger hair. Don’t choose between toning and repair! This dual-force purple shampoo contains our salon-strength purple micro-pigments that instantly knock out brassy tones, whilst the unique Opti-PlEX technology penetrates deep into the hair’s core to reconstruct bonds after chemical, styling and environmental damage, as well as weightlessly smoothing the cuticle. Cleanses hair and scalp; helps maintain colour and tone.
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